The mass affluent’s need for security

Boomers are looking for guarantees.

Variable annuity sales continue to rise according to a recent report from LIMRA. The trend points to mass affluent investors' increased focus on guaranteeing income in retirement years.

In the traditionally conservative bank channel, we're seeing the emergence of the structured CD. Again, another product designed to provide some guarantee while having the ability to capitalize on market gains.

The economy has turned a once apathetic group into a more attentive audience. They are telling us with their dollars the issue that is important to them. It will take more than the traditional tell ...